Peach Bowl Look of the Game

Client: Chick-Fil-A Peach Bowl
Services: Campaign Look and Feel


Generate hype and excitement for the 2019 Chick-fil-A Peach Bowl during its second Semifinal Playoff year while reinforcing brand messaging supported by campaign creative that positions The Chick-fil-A Peach Bowl as a premier experience that’s more than just a game.

My Role

Brainstormed and concepted a collection of different looks for the 2019 Peach Bowl playoff game. With an established look, I then expanded the campaign look to subsequent marketing materials such as out-of-home advertising, ticket and brochure artwork.

Additional Concepts

19-PCH-158 2019 LOTG Concepting_r212
19-PCH-158 2019 LOTG Concepting_r214
19-PCH-158 2019 LOTG Concepting_r219
19-PCH-158 2019 LOTG Concepting_r221